Founders: Liesl & Gabi


Pickalilly, was founded in June 2012 by two friends Liesl and Gabi.

These two ladies saw a need for pretty and practical baby and kids products that both a mom and her baby would love. That’s how Pickalilly was born.

Pickalilly supports local businesses and all their products are made in South Africa by the Pickalilly team.

Gabi is the creative brain behind Pickalilly’s designs. She and her husband Greg are parents to Hannah and Lilly.

Liesl is the practical and administrative one in the team that also deals with the many markets Pickalilly participates in. She is the wife of Jaco and mom of three, Daniel, Carli and June’. Liesl has also written a book that shares her experience and practical tips for those first few months of welcoming a new little one into the family.

(which can also be purchased on the Web Shop)

    Meet the rest of the team:

                                                                                                  Rachelle – Administrative Assistant

Rachelle is on point in everything she does. She is the go to person where Wholesale is concerned. She is married and mother to twins and a son.


                                                                                                      Carin – Webshop Manager

Carin deals with all website orders, making sure that each package gets sent off to its new little owner on time.


                                                                                                      Carla – Production manager

Carla enjoys making sure all our patterns are to the t, tested and manages production in the workshop. She also does quality control and and organizes the carrying out of all our wholesale orders. To mention but a few, she has a great practical eye and knows all about fabrics and sewing machines. We are very privileged to have her as part of our team.




Colleen has been with Pickalilly since the beginning and is the backbone of the factory. She is a mom of two boys and can sew up a storm!